War is here. War is now. War is normal.

This message seeps slowly but deliberately into our daily lives.

Soldiers dance on TikTok in bombed-out civilian homes. The Ministry of Defense pops up on children’s TV. Governmental information campaigns tell you to be prepared for disaster. The United Nations casually mentions World War III is coming. Army recruitment ads are squeezed between movie trailers.

The media overloads you. Governments weaponise fear. Somewhere, some tech-bro is always getting richer. Digital infrastructures keep it all smooth, distant, neatly packaged while industries drain the planet. The everyday realities of war are blurred, aestheticised, and sold back to you without you even noticing. You consume, you ignore. But nothing is innocent, every choice you make carries a hidden cost. Are you a victim or are you complicit?

You try to make sense of it all, but you have no fucking idea. Better do as you’re told and Learn to Love the Bomb.

From 26–29 March, TEC ART Festival presents the pop-up exhibition Learn to Love the Bomb, transforming Museumpark Rotterdam into a temporary “military base” filled with confronting art installations. In a large-scale group exhibition, artists react to the social, political, and technological systems shaping the war-driven world of the 21st century. Set in the heart of a city that once lost it to bombing, Learn to Love the Bomb drags war out of your screen and into the public space.